TOnight-logo-digital-300x300About

TOnight is the first comprehensive app that brings Toronto performing arts events to your mobile device. The app provides listings of some of the most intriguing theatre, dance, and opera performances happening in and around Toronto. By simply loading TOnight on your mobile device, you’ll have instant access to: up-to-date information about what’s on stage, a virtual theatre map, the ability to share show details via social media, email and text message, and to purchase tickets while on the go. Your virtual box office is now only a touch away!

Download

TOnight is available for download on iOS and Android (you may need to search "TOnight Toronto" to bring up the correct result). The iOS version is available on iPhone and iPads.

apple_135x40 google_121x40

List Your Production

All the productions listed have been submitted by the producing company through the Show Registration form. TAPA assumes no responsibility for inaccurate information with regards to the information listed on the app.

Note: You do not need to register your show for the Dora Awards in order to have your production listed on the app. You can list your production on TOnight and then contact TAPA staff to register for the Dora Awards at a later date.

If your company is offering online tickets sales and you have noted the URL in your Show Registration, users will be able to click through to your box office directly from the app to your online box office. Tickets may also be purchased through hipTIX if this option have been selected in the Show Registration form.

What does TOnight do?

What's On
TOnight's main function is to provide the user with a listing of all the productions coming up or currently on stage in Toronto. Included on the show information screen is:

  • Running dates
  • Venue
  • Genre
  • Description
  • Information on intermission
  • Age appropriateness
  • Accessibility
  • Cast information

On the show information screen there are links to purchasing hipTIX tickets (if provided) and your company online box office (See List Your Production above). From this screen the user can also favourite a show, which is then added to their My Guide, or share the show link through SMS/iMessage, email, or social media.

My Guide
If the user wishes to save a particular show for quick reference later on, clicking the star icon on the show screen will save the show to the My Guide section. This creates a personalized "theatre guide" for the user.

Theatre Map
Included in TOnight is a virtual theatre map of all the venues in Toronto along with any temporary venues listed in your Show Registration form. Users can easily find a specific venue on the map using the search function located at the bottom of the screen. If they are in the Downtown Yonge BIA area, restaurants, hotels, and special venues will also be listed on the map. This is a pilot project with the BIA. If the venue has a website that has been included in the database, the user will be able to link to it by tapping on the venue pin and bringing up more information. The map will geo-locate the user's position (if given permission to use the GPS).

Promotion

Print

To help promote the app to the broader public, we encourage you to download one of the ads, provided below, and place it in your programme or print off as an insert. All files are in PDF and available in colour and black and white. Click on the image of the ad size you'd like to use to download the PDF.

Note: These ad sizes have been designed based on a 5.5x8.5 inch page with a .25 inch border.
SizeColourBlack & White
Full page
5.5x8.5"
File format: PDF
TOnight Ad 5.5x8.5 cldTOnight Ad 5.5x8.5 bw
Half page
5.5x3.875"
File format: PDF
TOnight Ad 5.5x3.875 clrTOnight Ad 5.5x3.875 bw
Quarter page
2.375x3.875"
File format: PDF
TOnight Ad 2.375x3.875 clrTOnight Ad 2.375x3.875 bw

Digital

If you would like to promote the app on your website, we encourage you to download the Apple App Store and Google Play icons below. To download each icon, right-click (or control-click) the images and save to your hard drive. You must then link the images to the proper app stores.

Apple App Store: https://itunes.apple.com/ca/app/tonight/id1019007275?mt=8

Google Play: https://play.google.com/store/apps/details?id=ca.tapa.tonight_android&hl=en

apple_135x40 google_121x40

 

Please include the following text along with the icons:

Download the new TOnight app for your iPhone or Android phone today! It's a virtual box office in your pocket.

You may also wish to download the TOnight app icon for promotional purposes on your website. Please use the following images. Click on the image of the correct size you wish to download. All files are in PNG format. To download an image, right-click (or control-click) to save to your hard drive.

SizeColour
150x150px
File format: PNG
TOnight-logo-digital-ad-150x150
300x300px
File format: PNG
TOnight-logo-digital-300x300
500x500px
File format: PNG
TOnight-logo-digital-ad-500x500

Social Media

If you wish to promote TOnight through Facebook or Twitter you can download these images and upload them as your cover photos. These have been created specifically for each platform so as to not interfere with text on the cover image.

SiteCover Photo
Facebook header imageTOnight FB cover photo
Twitter header imageTOnight Twitter cover photo

Leave a Reply