The Walrus

All TAPA Members receive a 50% discount advertising rate on the following opportunities from The Walrus until the end of 2019.  Please note this excludes paid content/sponsored content produced by The Walrus.

Media Menu for The Walrus - Valid to December 31, 2019

FormatReachTimelineUtilityCost (NET)With 50% Discount for TAPA MembersDetails
Digital Leaderboard Banner on TheWalrus.ca300,000 monthly30-days High ROI$2,500$1,250Specs: 970x90 px
Full Page Print Ad in The Walrus Magazine205,000 Readers monthlyOne (1) IssueBrand Awareness/Call to Action$9,700$4,850Specs: 7.88" x 10.88"
Homepage Takeover on thewalrus.caOne (1) DayHigh ROI$3,000$1,500Large Image background 1920 x 1200 px; leaderboard full-span banner 1200 x 90 px
Paid Post featured on (embedded in Editorial)30-daysShort-form Storytelling $3,500$1,750Link to previous paidpost
Two Page Sponsored Print Supplement Produced by The Walrus and Published in The Walrus Magazine205,000 Readers monthlyOne (1) IssueLong-form Storytelling $20,000$10,000Centrespread
Weekly Editorial E-Newsletter Inclusion17,000 subscribersWeeklyHigh ROI$500$250Specs: 300x250 px

About The Walrus
The Walrus provokes new thinking and sparks conversation on matters vital to Canadians. As a registered charity we publish independent, fact-based journalism in The Walrus and at, we produce national, ideas-focused events, including our flagship series The Walrus Talks, and we train emerging professionals in publishing and non-profit management.

The Walrus is invested in the idea that a healthy society relies on informed citizens.

NOW Magazine

We are pleased to offer discounted ad rates with NOW Magazine. To take advantage of these discounts** when booking your ad, you must tell the sales agent your company is a Member of TAPA.

**Please note that TAPA Members are eligible for the 52x Rate.




CampTech is a tech skills training hub. We provide half- and full-day in-person workshops for adults who want to learn web and digital skills. We create a welcoming environment for those who are hesitant around technology, and we emphasize skills that can be put into practice right away. At Camp Tech, we have a good time at our workshops…this isn’t stuffy corporate-style training! Camp Tech was founded in August 2012. We offer approximately 75 workshops a year in Toronto, and have recently expanded into Ottawa, Hamilton, and Kitchener/Waterloo.

Use the discount code TAPASAVES when registering to receive a 25% discount on regular Toronto workshop rates.

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