Industry Listing, Workshop / Classes.

With government grants ever-shrinking, many small arts & cultural organizations are looking to Canadian companies to step in and provide the financial support necessary to fuel growth and development.

The promise of “easy money” makes sponsorship very appealing but without a disciplined approach it can become a resource-suck that doesn’t really deliver.

Sponsorship Sales for Arts & Cultural Organizations is a full day workshop as part of the Artscape Business for Growth programe will be held on Thursday, March 19th from 10:00 am to 4:00 pm. Cost is $85.00 and can be ordered via Event Brite. The session is aimed at helping small arts organizations navigate how best to approach corporations and build the skills necessary for mutually beneficial partnerships. This informative and interactive session will provide participants with information and experience in the following areas:
Defining your unique offering in business-friendly terms
Targeting viable prospective sponsors
Presentation skills for new business pitches
Best Approach to negotiating win:win contract terms
Getting the deal done
Delivering excellent service vs a life of servitude

This session is suited for small arts & cultural organizations looking to build the skills of existing sponsorship team member(s). This workshop is part of the Business Skills for Growth workshop series, an Artscape Launchpad initiative, which offers opportunities to develop creative entrepreneurship and business skills for the creative and cultural sector. To find out more about Artscape Launchpad and other workshops in the Business Skills for Growth series, and to sign-up to the Artscape Launchpad subscriber list, please visit

Posted by: Artscape
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