
Toronto’s performing arts scene plays a vital role in shaping the city’s visitor experience, where
creativity thrives year-round across theatres, galleries, museums, festivals, and live
performances.
To help more organizations tap into the power of the visitor economy, Destination Toronto has
introduced a no-fee membership for businesses based in Toronto. The new membership
program is designed to be barrier-free, inclusive and a more authentic reflection of Toronto’s
vibrant tourism sector–making it easier than ever to get involved and stay connected.
Organizations who opt-in annually will secure access to:
● A business listing on DestinationToronto.com to reach potential visitors;
● Access to Destination Toronto members-only networking and industry events;
● Business intelligence reports, dashboards and a calendar of confirmed meetings and
conventions to support planning and resource allocation;
● Opportunities for media exposure, advertising, and participation in referral programs;
● Voting rights and committee governance opportunities, and more.
Learn more and join the Destination Toronto membership for 2025.